The value of Canberra's tourism economy
Tourism and hospitality services sector contribute around $1.62 billion to the ACT economy and support an estimated 14,700 jobs across 6,800 businesses and organisations. Read how the ACT Government is committed to increasing the economic returns from tourism activity to $2.5 billion by 2020.
World class tourism experiences and cultural attractions
Canberra, as Australia’s capital, is a thriving, modern city that houses an array of world-class tourism products and iconic national attractions. These include Parliament House, the Australian War Memorial, the National Gallery of Australia, the National Museum of Australia, the National Portrait Gallery and Questacon (the National Science & Technology Centre).
A centre for business and conference travel
Canberra is also a much sought after destination for conventions and conferences, particularly as the centre of Australian Government decision making and for major national research programs, professional bodies and industry organisation who are based in Canberra. The Canberra Convention Bureau can assist you in planning your next national or international event, trade show, conference or meetings.
The gateway to southeastern Australia
The city is highly accessible, ideally located between Sydney and Melbourne, and is also a key gateway for travel throughout southern NSW – including the Snowy Mountains region and the South Coast. Direct international flights between Singapore Canberra and Wellington form the capital express route and offer increased access and travel volume to the Canberra region.
Tourism infrastructure opportunities
Tourism infrastructure related investment opportunities include demand for new hotels, tourist attractions, group accommodation development, tour and experience offers and developments for the City to the Lake project.
Invest Canberra leads the ACT and capital region for tourism infrastructure investment in partnership with VisitCanberra that creates and implements a range of marketing and industry development programs to increase the economic return from domestic and international visitation.